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Audi has long been an icon in the premium and supercar segment. The four-ring logo is almost immediately recognizable in every country on the planet. Despite the challenging market, the company continues to see successful growth over the years, and creative marketing strategies play an important role in it. So, how did they do it?
As an over 100-year-old company, Audi has seen ups and downs, especially with the competition form larger automotive companies. But with a combination of media channels and partnerships, as well as putting the spotlight on the progressive messaging of car technology, Audi is able to distinguish itself. And, perhaps the most important element lies in the company’s mission: Consistency.
So, today, let’s switch our gears to catch up and see how Audi marketing allowed the brand to take the lead in the automotive industry. But you have to be quick in writing some notes down, or you may miss it. Let’s go!
Submitted February 25, 2021 at 12:23PM by elizabeth13fish https://ift.tt/3pTPQkk
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February 25, 2021 at 12:57PM
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February 25, 2021 at 02:25PM
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