Let’s put our differences aside for a minute; because whether you’re rooting for the San Francisco 49ers or the Kansas City Chiefs in Super Bowl LIV, we can all come together to appreciate a quality Super Bowl commercial. Especially if it includes cars. That’s why we’ve gathered every automotive ad from the 2020 Big Game for your viewing pleasure and put them right here in one place—we’ll continually update this post with the latest as they’re released, too. Enjoy!
Genesis | “Oysters” and “Ice” with Chrissy Teigen and John Legend
Genesis’s first Super Bowl commercial enlists celebrity power couple Chrissy Teigen and John Legend to put “old luxury” on notice. While the brand has yet to show the complete ad, which features the new GV80 crossover SUV, it did release a pair of teasers for the spot that shows Teigen and Legend throwing a couple of wrenches into the archetypal tropes of luxury and wealth. Whether it’s an oyster bar faux pas or sneaking outside food into a party, Teigen and Legend are out to upset the status quo.
Hyundai | “Smaht Pahk” with David Ortiz, John Krasinski, Chris Evans, and Ratchel Dratch
Hyundai clearly put its eggs in the New England Patriots basket with its Super Bowl LIV commercial. Unfortunately for the South Korean automaker, the Super Bowl LIII champs never made it past the wild-card round of playoffs this year. Regardless, a Boston accent is funny whether the Patriots are playing in the Big Game or not. Especially when the accents come from the mouths of Saturday Night Live alum Rachel Dratch, former Boston Red Sox player David Ortiz, and actors John Krasinski and Chris Evans. The ad focuses on the 2020 Hyundai Sonata‘s self-parking feature (which is similar to Tesla’s “Summon”), Smart Park. Or is that Smaht Pahk? Regardless, the Boston-area legends all can’t get enough of the midsize sedan’s parking-friendly feature. In other words, Hyundai’s made one wicked funny ad.
Kia | “I Run For” featuring Kia Seltos
Kia’s pulling at our hearts with its Super Bowl LIV commercial. While the ad itself, which features the new Seltos small SUV, remains unreleased, the teaser clip is a dramatic message of hope that focuses on a young boy as he reveals all that he “run[s] for” to members of the media.
Porsche | “The Heist” featuring Porsche Taycan
Porsche’s 60-second Super Bowl spot teases a longer two-minute ad available to watch online. Dubbed “The Heist”, the commercial puts the spotlight on the brand’s all-new Taycan battery-electric sedan. What starts out as a Mission Impossible-like ad, which sees a Taycan stolen from the Porsche Museum in Stuttgart, Germany, soon turns into a Bad Boys-like car chase that includes screeching tires and various sight gags. While the Taycan takes the spotlight, it’s far from the only Porsche in the ad, and fans of the German automaker will surely go gaga seeing some of the brand’s greatest cars on screen.
Toyota | 2020 Toyota Highlander
Toyota plans to showcase its all-new 2020 Highlander crossover SUV in its 60-second Super Bowl spot. Alas, the company has yet to release a teaser video of the ad or the commercial in its entirety.
The post Watch Every Car Commercial from Super Bowl LIV, 2020’s Big Game appeared first on MotorTrend.
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January 29, 2020 at 08:41AM
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